Following the government’s announcement of the roadmap out of lockdown, the cosmetics arena is preparing for a large boom in the number of us heading back to clinics and salons. Establishments offering cosmetic treatments are provisionally set to reopen on the 12th of April – but with three lockdowns in the space of just one year, how many of us are waiting for this day to finally arrive?
While the pandemic has had a myriad of implications, many of these have been related to confidence in our personal appearances. Research from Uvence found that over 3 million Britons are now considering a cosmetic treatment to combat signs of ageing and stress caused by the pandemic. This is on top of 38% of Britons thinking that 2020 – the year the pandemic took hold – visibly aged them more than any other year in memory.
Throughout the pandemic, there has been an increase in the number of patients who have pre-booked in treatments post lockdown; but the types of treatments people are now seeking are also in flux, as increasing numbers are opting for more naturally based treatments such as Uvence. The impact of ‘Zoom face’ has had a part to play in this, as many people have shown growing concern over their chin and jawline area. Additionally, compulsory face masks have drawn more attention to the skin around the eye area, which has also been reflected in the number of people enquiring about cosmetic procedures to address this.
Although beauty is much more than skin deep, people across the nation can’t help but notice the impact that changes in their aesthetics can have on their wellbeing. Uvence found that nearly 15 million Britons agree that signs of stress and ageing negatively impacts their mental health, and this sentiment has been accelerated by the impacts of the pandemic. This increased hyperawareness of our appearances and the impact it has on our mental health is reflected in the anticipated boom within the cosmetics arena.
It is particularly regenerative procedures, such as Uvence, which are expected to lead the way in the treatments Brits are seeking after lockdown. The Uvence treatment creates its personalised products from a patient’s own fat cells, which are extracted by an initial micro or mini liposuction. Uvence harnesses the rejuvenating properties of active molecules found within these cells to help improve the look, feel and complexion of problem areas of the skin; including the face, neck, décolletage and hands.
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